UX Design tools
Figma
InVision
Miro
Zeplin
POP App
Google Slides
Notion
JIRA
Experience
Associate Portfolio Manager | Wealthsimple
Identified solutions to support attainment of clients’ financial goals in the face of time, policy or financial limitations by understanding the context of the user, their priorities and their pain points and seeking out alternative solutions when necessary.
Led 35+ workshops on personal finance tailored to different user groups - adapting content and method of communication according to the audience. Incorporated story-telling, activities and appropriate analogies in order to increase engagement, impact and effectiveness of presentations.
Demonstrated adaptability during moments of market turmoil, quickly pivoting workflows to support and advise large volumes of clients on their investment strategy within a timeframe of 24-48 hours. Iterated on response effectiveness through retrospectives, creating process and workflow improvements to tackle future periods of market turmoil that arise suddenly.
Explored scalable solutions to provide relevant financial advice to millions of clients and drive business goals, such as increased net deposits and increased engagement with Portfolio Managers.
JAN 2020 - PRESENT, TORONTO, ON
Leader of Black, Indigenous and People of Colour (BIPOC) Employee Resource Group | Wealthsimple
Led initiatives focused on bringing together colleagues from different cultures and backgrounds, building a safe space to share similar lived experiences.
Hosted events and workshops with external speakers, healing sessions following devastating world news impacting our communities and educational sessions with allies to build support for our community.
Organized a 6-month mentorship program for members of the BIPOC ERG with C-level executives, with an emphasis on building their leadership skills to improve representation at leadership levels of the company.
APR 2021 - PRESENT, TORONTO, ON
Associate Relationship Manager | Wealthsimple
Developed expert understanding of operational functions of financial account creation and financial transactions in order to provide solutions to users experiencing issues onboarding or funding investment accounts.
Collaborated with product, engineering and operations teams to communicate client feedback and propose ongoing improvements to the user experience.
Streamlined team workflows to reduce agent time spent on repetitive, low impact tasks, by automating internal processes through Zendesk.
NOV 2017 - 2019, TORONTO, ON
BrainStation | User Experience Design Diploma
JAN 2022 - SEP 2022, TORONTO, ON
University of Toronto | BA (Hons), Cognitive Science, Economics
SEP 2013 - MAY 2017, TORONTO, ON
Financial Literacy Educator | Wealthsimple Foundation
Supported numerous financial literacy workshops with community partners, as an educator and resource creator. Always ensuring the presentations are accessible and engaging, incorporating story telling and personal anecdotes to build trust and rapport with the audience.
Received the ‘Volunteer of the Year’ award from the Wealthsimple Foundation for the work I’ve done creating and hosting personal finance workshops for the typically underserved and misrepresented.
UX Design skills
Design thinking
UX Research and Strategy
Information Architecture
Wireframing
Prototyping
Usability testing
Heuristic Evaluation
Interaction Design
UI Design
Visual Design
Designing for accessibility
Motion Design
Building design systems and UI libraries
Responsive Design
Collaborating with developers and development handoff
Designed aspects of the multi-step Registered Education Savings Plan (RESP) onboarding process involving multiple interested parties. Reduced friction, improved feedback and added moments of personalization throughout the process in order to reduce drop-off, improve conversion and ultimately increase the number of Canada Learning Bond recipients.
Collaborated with the Foundation’s product manager, engineering manager and front-end developers early and often to validate feasibility of designs given time, resource and technical constraints.
Product Design Volunteer | Wealthsimple Foundation
Designed a portfolio website for a web developer seeking to present his work to acquire new clients. The core design challenge was to build a responsive, eye-catching interface while ensuring that information was intuitively organized to quickly and clearly demonstrate his and skillset and brand.